ADIDAS SALES and Marketing MEETING
AT a GLANCE
EVENT TYPE: Corporate/Internal
ATTENDANCE: 600 per day
DURATION: 5 days
GOALS:
Waste: 1) achieve zero waste, 2) achieve <1lb of waste per person
Food: Source sustainable food where possible and within budget
Energy: Implement energy reduction where possible
Engagement: Engage attendees in sustainable actions
RECOVERY RATE: 94% - Zero Waste Achieved
SERVICES
WASTE, FOOD, ENERGY
Consulted on goals & strategy
Developed a guide for food and beverage partners, highlighting requirements and suggestions for waste avoidance, sourcing sustainable food, and on site procedures for sorting and tracking waste
Recruited and trained staff as resource recovery station monitors to engage with attendees and back of house sorters to remove any contaminants in the recycle and compost streams
Tracked waste metrics
ENGAGEMENT
Consulted on goals & strategy
Designed attendee sustainable behavior pledge
Provided messaging for on site signage and daily tweets
Wrote sustainability report
RESULTS
WASTE
FOOD
100% locally sourced snacks and coffee
90% locally sourced product for all lunches
80% locally sourced product for all dinners
30% organically grown product for all dinners
ENGAGEMENT
70% of attendees signed the sustainable action pledge
Learn More About Our Holistic Approach